Opiniones de Direct Mail

Perfect Platform for Small Batch Mailing

Comentarios: This is a core part of my communication toolkit. While I still use other mailing list platforms for specific purposes, this solves very specific bulk mailing needs.

Puntos a favor:

I use this program for lists which have small and specifically targeted audiences. This mainly includes press lists for producing events, and for teaching large classes or workshops. It allows me to create simple mailings where I do not want a lot of noise or fuss, more like direct mail as opposed to broadcasting a message. It's the perfect scale and I love the ease of understanding the reporting, which becomes of direct benefit for following up and moving between lists. It functions for me like the perfect basic database for supporting the ways I need to communicate.

Contras:

At this point I don't have a lot of complaints, as I've been using it for probably a decade. The cloud synchronization has been greatly improved more recently. I often send things which are just this side of plain text for ease of reading and sharing the content with the audiences I send to, and I do find that it's best to bring in any text unformatted and do the formatting within Direct Mail as the styles can get funky when one copies and pastes.

Great Value, Top-Notch Customer Service

Comentarios: It allowed me to provide a high level of service to my clients at a very reasonable price.

Puntos a favor:

Cost drew me to Direct Mail for Mac; I was sending out up to 50,000 weekly e-mails for a client at one point. It was by far the lowest-cost option for bulk e-mailing on that scale. But there were other things that made the experience so great. On the few times I had deliverability issues, I got one-on-one attention from the developers who talked me through the adjustments I needed to make on my DNS settings. They are very protective of their sender reputation, which increased my deliverability rates vs. other vendors without dedicated IPs.

Contras:

I'm using it a lot less these days because my workflow has changed and it isn't a good fit for what I am trying to accomplish at the moment. But if I were to return to mass sechduled e-mails, Direct Mail for Mac would still be my first choice.

Sending mails from an external database was easier before

Comentarios: Time

Puntos a favor:

It is doing what I want. Connect to an external database, send mail via an externa provider. But things are not working so well. The thing is that data in database are evolving and, in the new version, I have to re-right the request to the database each time in different adress group coming from different database. Spam test is not working. Preferences ares sometime not kept, situation on the screen for exemple.

Contras:

Again it does exactly what i want but less easier than previous version . Main point is database connection.

Great mail program with extensive features

Comentarios: I was looking for a low-cost mail program that was very easy to learn and get up and running. The major issue was getting a zap to work, but once that was working, I was very happy with the result. Likewise, zaps for onsite forms. But the learning curve for actually USING it, and sending emails. Cost per email is very very low - I buy 10K at a time for $99 so one cent each. Pretty good pricing! Delivery is almost instantaneous, and it is fun to watch the responses roll in.

Puntos a favor:

Low cost per email, campaign reports, mailing lists easy to build and maintain, easy to use block editor. I use this via zaps with Shopify, as well as forms on my WP site. Much smaller learning curve compared to mail chimp.

Contras:

Not as common support - required a zap to connect to Shopify, rather than directly connect, as will bigger company products. I appears to not detect duplicates in lists. I would like a more powerful editor, more like Divi for constructing emails. However, the basic block editor works pretty well.

Highly Recommend

Comentarios: Excellent

Puntos a favor:

You can compose and edit emails as well as your database offline and without an internet connection. You never have to worry about losing work if your connection goes down. Great reporting as well and the chat support is helpful and fast!

Contras:

I would love the ability to analyze various list performances.

If Apple made a direct mail app, it would look & feel like this!

Comentarios: It's a perfectly simply solution to creating customer engagement. It's actually a pleasure to use since it looks and feels great.

Puntos a favor:

it's really easy to set up and execute and it integrates with my CRM of choice (Daylite) really well

Contras:

I don't have any deal-breakers, but would always love more templates

Amazing and solved our bulk email issues.

Puntos a favor:

Our team loves how easy this is to manage, set up and keep on top of key clients. Bravo!

Contras:

We LOVE IT and have zero changes. Thanks so much.

My best Direct Mail

Comentarios: my experiance was good with Direct Mail. i have the option to send emails using my own email server, providing flexibility and control over the email delivery process. its amazing. I hope to develop it with the aim of improving it

Puntos a favor:

what i like about Direct Mail is that includes automation features such as autoresponders and drip campaigns, allow me to schedule and automate email sequences.

Contras:

Direct Mail might have limitations in terms of collaboration features for teams

Send them all

Comentarios: It was a great time for my email marketing campaigns. Had to switch to another OS unfortunate, more than one PC was not an option.

Puntos a favor:

A well optimized app for email marketing. Being made for MacOS works flawless, well optimized mobile templates and reporting. Automation and collaboration are great features.

Contras:

Switched to another OS platform and couldn't use it anymore.

Highly Recommended

Puntos a favor:

Pay as you go instead of monthly subscription. We do so few it's nice not to pay for a software we don't use all the itme

Contras:

Can't think of anything I don't like in Direct Mail

One word: excellent

Comentarios: Very very good. Combination support, documentation and ease of use make it a positive experience

Puntos a favor:

WYSIWYG editor Tracking opens and being able to generate list of emails 'not opened' on a campaign Support is excellent

Contras:

A bit expensive copy paste from word to editor unexpected results where formatting differs and is difficult and time consuming to change Inability to 'save-as' a word document. We collaborate and the common platform is word. Currently have to view online, save-as, export into a word document which has lots of formatting issues. A simple 'SAVE-AS' (word / PDF) would be an appreciated feature.

Excellent Email Program for Small Business Owners

Comentarios: I'm using Direct Mail to auto-respond to new subscribers. I also use it to send seasonal newsletters.

Puntos a favor:

Direct Mail for Mac is an excellent email system for small business owners who do everything themselves. The software is easy to set up, easy to use, easy to maintain, and it's reliable. I really appreciate that you do NOT have to purchase a monthly subscription. You can, but you don't have to. I have a small mailing list so the Pay Per Email Plan works best for me. The software also integrates with Zapier allowing new subscribers to be added automatically when they register on my website. My CRM has a newsletter option, but the set up is much more complicated. Direct Mail for Mac makes it easy.

Contras:

I wish there were more message templates and layout options.

Great platform to organize emails but can be difficult to navigate!

Puntos a favor:

Great for managing emails and email lists!

Contras:

Customer service is difficult to reach when needed!

A great communications tool

Comentarios: Generally happy with DM and look forward to continued use.

Puntos a favor:

Direct Mail allows me to send customised and personalised email messages to clients and customers without the risk of missing a field that should be changed for that customer. All the pertinent information is merged in and the recipient gets a better experience from the contact.

Contras:

One or two people on an opt in mailing list can hit the spam button and I am threatened with a warning that I am sending unwanted bulk emails and that my service may be blocked, even though the issue is not of my doing.

The best email marketing

Comentarios: This software is so easy to use and so powerful . I wish I had found it before. It has turned my email marketing from pain (with previous systems) to joy ! It is so easy to set up a very cool looking email and send it. I can control my budget to my needs. Recharge my credits when I need it and pay nothing for 2 months if Im not sending anything. And ... the mailing list management system is just amazing. it is so easy now to admin my mailing lists, correct them as I go, group people in different categories and move them around if needed. I have even intagrated the Subscribe forms on my web sites . Again ... flexible and so easy to set up . I LOVE direct mail . My music promo has totally changed since I use this software ... and all from the confort of my own computer !!!

Puntos a favor:

Everything !! this is a genious program I had been waiting for for many years. A dream come true

Contras:

Nothing. I love everything about direct mail. Even the subscribe form is great to use

Flexible tool for mail

Puntos a favor:

The speedy when launching the application.

Contras:

The way to organize and filter by column. Not so easy to customize.

Direct Mail, Every Bit As Good as the Mac

Comentarios: We operate our entire subscriber management with this one program. How is that even possible?

Puntos a favor:

10 years ago Byways Magazine was one the first travel publications to go all digital. Truth is we didn't even know what that meant. Then we stumbled upon Direct Mail, took the leap because it, like us, was all mac, and have grown as it has grown. The level of sophistication from where we were and where Direct Mail was back then, to where we are today is night and day. Other than our layout and design software, Direct Mail is the most significant piece of software we own.

Contras:

They really come after you when you violate their spam criteria. We are always hoping someone will just unsubscribe rather than filing a spam complaint. If you could care less about offending someone with spam, then this is not the software for you. They were all about Apple Privacy before there was Apple Privacy!

Excellent Email Marketing Tool

Comentarios: I am able to send campaigns to different groups which I have made based on their buying interests and it helps me sell more even during this pandemic as my campaigns are specific to groups. My revenues have increased each year.

Puntos a favor:

I like the summary of campaign reports, particularly the number of times a particular client reads it and his location while reading the campaign. All my customers are known to me and when they read it away from their country then I know they are on holidays and I do not disturb them by calling. The templates of direct mail help me make appealing campaigns to my audiences.

Contras:

Currently we are not able to have put the excel format inside the body of the campaign.

Amazing

Comentarios: Great product. Great customer service!

Puntos a favor:

It does everything I'd ask for in an email blast program -- localized software, easy to import, create groups, build templates, send out mail campaigns, collect online data, link with other software, etc.

Contras:

The only one thing that I don't like about it is -- if I schedule a number of emails (over the course of the week) and new subscribers come in -- those new subscribers won't get my already-scheduled emails. Because of this, I can't schedule more than 1-2 days of emails.

Great value for a non-professional user

Comentarios: I have used DM for Mac for several years and found it truly powerful and complete. Even the novice user will appreciate powerful yet easy to use features such as automatic unsubscribes, bounces or complaints, helping you keep your mailing list clean and well-managed. Hundreds of templates make sure you can find the format that's right for you and then customize with graphics, logo, etc.

Puntos a favor:

Ease of use, editor, templates, address manager

Contras:

I would like an option to compare performance of weekly newsletter

Super cheap emailing service.

Comentarios: Affordable enterprise level email management system.

Puntos a favor:

I like that they offer the one time payment for their software in order to use it with your own email servers. It provides a super cheap option for enterprise level emails.

Contras:

You get what you pay for. With their one time payment option you don't get much customer service and you'll need to maintain your own servers.

Tracking Readership for a small business

Comentarios: As I learn all its features I like it more and more

Puntos a favor:

Once I had figured it out, with some help from helpful 'Help' people at Directmail, it has been extremely useful to me in doing was email broadcasts to my client and subscriber base, something I could to do with my usual email software, [Mac]Mail. Works very well on my Mac. I sue the subscriber option which allowed me to install the software on my isp's server. cost effective and looks to my readers as coming directly form me.

Contras:

The reporting could be improved(?) if we could be sure the receiver has actually 'opened' the email, or merely saw the summary on their device, especially the case for people who receive the email on there mobile device. I haven't figured out how file management works on the system yet.

Used this product for several years, and it's well worth the money

Puntos a favor:

Direct Mail is very easy to use, and fairly reliable. We send several newsletters a week. Each project has the option to use on the local desktop and/or sync with the cloud. Integrates nicely with most of our business apps. I can't say enough about their Tech Support team--[SENSITIVE CONTENT HIDDEN] in particular is amazing.

Contras:

Future scheduling could contain a few more prompts. And any previously-set "future schedule" should be removed from the next blast (for some reason, it retains the last-set "Schedule" setting rather than returning to the default setting of Send Now).

Outstanding e-mail marketing app

Puntos a favor:

Consistently improving and enhancing the application. Great value for the money. Outstanding customer support. Excellent selection of easily, editable templates.

Contras:

Occassionally requires reading the user guide to get a handle on some of the functionality. Not so much a con as operator laziness.

Superb support

Comentarios: Exceptional

Puntos a favor:

When ever I have a question [SENSITIVE CONTENT] is there to help.

Contras:

Changing templates and not the freedom to flip images from left to right vive versa or free floating.