15 años ayudando a las empresas chilenas
a elegir el mejor software

Opiniones de Marketing 360

Sobre Marketing 360

La principal plataforma de marketing para pymes. Demo de marketing GRATIS

Descubre más sobre Marketing 360

Puntos a favor:

Marketing does not require a lot of hands on but I receive regular updates and the ability to respond if need be. Integrated well, especially email requests for service.

Contras:

I have two other friends that I referred that are very upset with their experiences and even cc'd me on their emails to their sales person and account manager to express their frustrations.

Valoraciones de Marketing 360

Evaluación media

Facilidad de uso
4,5
Atención al cliente
4,6
Funcionalidades
4,5
Relación calidad-precio
4,4

Probabilidad de recomendación

8,5/10

Marketing 360 tiene una valoración global de 4,6 estrellas sobre 5 según las 1.103 opiniones de usuarios de Capterra.

¿Ha utilizado Marketing 360 antes?

Comparte tu experiencia con otros compradores de software.

Filtrar opiniones (1.103)

Yosue
Yosue
Diseñador Web en Chile
Usuario de Linkedin verificado
Desarrollo de programas, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Todo lo que requieres para hacer Marketing del weno en una sola plataforma

4,0 hace 7 meses

Comentarios: Una aplicación tan completa que se siente abrumadora para empresas pequeñas como la mía, creo que se me quedo grande para mis requerimientos, pero sin duda es una excelente aplicación, de lo mejor que hay en el mercado. 100% recomendad si eres un conocedor de marketing digital.... si eres nuevo, mejor siga por acá que esta hubSpot y mailchimp asando marshmallows y necesitan compañía

Puntos a favor:

La cantidad de funciones e integraciones que ofrece son brutales, es una de las aplicaciones más completas que he conocido de marketing digital, puedes hacer un seguimiento completo de tu actividad ya que se integra facilemnte con ads, analytics y search console

Contras:

Necesitas ser un conocedor de marketing para sacarle es máximo de provecho a esta aplicación en general. Si eres nuevo no inviertas en esta, aprende de marketing digital y cuando te sientas confiado de tus conocimientos dale una oportunidad a Marketing 360 que sin duda te hará escalar a lo grande si las sabes aprovechar

Respuesta de Madwire

hace 2 meses

Yosue, Thank you for your feedback on our digital marketing application. We are glad to hear that you find our product to be one of the most complete and effective options out there. Our team is constantly working to provide a comprehensive platform that meets the needs of our customers. Thank you for choosing Marketing 360. We value your business and look forward to continuing to support your marketing efforts.

Usuario verificado
Usuario de Linkedin verificado
Administración educativa, 51-200 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Mercadotecnia 360

5,0 hace 2 meses Nuevo

Puntos a favor:

El marketing no requiere mucho trabajo, pero puede obtener actualizaciones y comentarios periódicos cuando sea necesario. La instalación es buena, especialmente para aplicaciones de servicios de correo electrónico.

Contras:

Dos amigos con los que hablé estaban tan molestos por sus experiencias que enviaron copias de sus correos electrónicos a sus clientes y administradores de cuentas para expresar su consternación.

Usuario verificado
Usuario de Linkedin verificado
Diseño gráfico, 2-10 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

una app muy efectiva para marketing

4,0 hace 6 meses

Puntos a favor:

me gusta lo facil e intuitivo que resulta esta app

Contras:

no aparace tan a la vista en las busquedas

Respuesta de Madwire

hace 2 meses

Thank you for taking the time to share your positive review with us. We are thrilled to hear that you find our app to be very effective for marketing purposes. It is our goal to provide our customers with a user-friendly and intuitive experience, so we are delighted that you have found our app to be just that.

Diego Sebastian
Estudiante de Medicina en Ecuador
Dispositivos médicos, 1.001-5.000 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Marketing 360: Redes Sociales de un producto

4,0 hace 2 años

Puntos a favor:

Es un software que da publicidad a el producto ya sea palabras clave y respuestas automatizadas

Contras:

Le hace falta más utilidad ya que es un producto nuevo

Usuario verificado
Usuario de Linkedin verificado
Comercio minorista, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Mucha facilidad para el control del marketing

4,0 hace 12 meses

Comentarios: Una plataforma buena y económica que ayuda mucho en el marketing corporativo. Funciona de manera muy eficiente y es fácil de usar.

Puntos a favor:

Una plataforma excepcionalmente adecuada para pequeñas y emergentes empresas. Su equipo está altamente capacitado y realiza un estudio del mercado de manera eficiente, adaptándose a sus necesidades. Tienen la habilidad de adquirir rápidamente un gran número de nuevos clientes.

Contras:

Espero que esta plataforma se desarrolle aún más para adaptarse al rápido movimiento del mercado.

jose luis
JEFE DE CONTADURIA en Argentina
Servicios financieros, 51-200 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Marketing

3,0 hace 2 años

Puntos a favor:

Accesibilidad y velocidad en la carga de datos.

Contras:

Pocos acceso en la modalidad grtatuiua y acceso.

Maria del mar
Arquitecta en Colombia
Arquitectura y planificación, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Marketing y ventas

5,0 el año pasado

Puntos a favor:

Sirve para brindar publicidad a los productos que se requiera con palabras específicas o repuestas que son automaticas

Contras:

Es un producto relativamente nuevo así que le hace falta un poco más de enfasis a las herramientas marketing además te no tener gran acceso gratuito

Milagros
Milagros
ABOGADA en Perú
Usuario de Linkedin verificado
Práctica de la abogacía, 11-50 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Aplicación de marketing

4,0 el año pasado

Comentarios: Es útil y viable para los clientes.

Puntos a favor:

Que ofrece un servicio integrado de marketing para la empresas.

Contras:

Podría mejorar algunas estrategias para que la empresa se posicione en el mercado.

Dalia
Tecnico en Diseño y otros cursos en Paraguay
Comercio minorista, 11-50 empleados
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Negocios y ventas

5,0 hace 2 años

Puntos a favor:

me gusta que es completo para publicar mis productos

Contras:

no hay nada que no me alla gustado, solo hay q ver que tipos de productos alzar de acuerdo a lo que le gusta a los clientes

luz mary
luz mary
teacher en Colombia
Usuario de Linkedin verificado
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: Prueba gratis
Fuente de la reseña

Maximizing the Potential of My Business

5,0 el mes pasado Nuevo

Comentarios: This tool has transformed the way I run my business, allowing me to centralize and automate many of the previously time-consuming processes.

Puntos a favor:

What I liked most about this platform is its customization capacity and the ease of use, integrating all the marketing and management tools in one place has greatly simplified the daily operation of my business.

Contras:

One of the aspects that I liked least about the platform is that, despite being quite complete, it can be a little overwhelming at first, especially for those who are not used to integrated management systems.

Milla
Management en Austria
Administración educativa, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Matrix360

5,0 hace 2 meses Nuevo

Comentarios: Very satisfied customer, Thank you.
Time saving and less effort.

Puntos a favor:

- It offers a comprehensive suite of marketing tools in one platform, which can simplify marketing efforts for small businesses. - The platform is user-friendly and easy to navigate, even for those with limited technical knowledge. - The analytics and reporting features are robust, providing valuable insights into website traffic, email campaign performance, and other key metrics. - The customer support team is responsive and helpful, offering guidance and assistance when needed. - The pricing is transparent and competitive, making it accessible for small businesses with limited budgets.

Contras:

It's an all-in-one marketing platform that can help you streamline your marketing efforts and save time.

Respuesta de Madwire

hace 2 meses

Milla, Thank you for taking the time to leave us such a detailed and positive review. We are thrilled to hear that our platform has been able to simplify your marketing efforts and provide valuable insights through our analytics and reporting features. Our customer support team works hard to provide responsive and helpful assistance, so we are glad to know that you have received guidance when needed. Thank you for choosing our platform for your marketing needs. We appreciate your feedback and look forward to continuing to support your business.

Luis
manager en EE. UU.
Construcción, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

MARKETING 360 IS A SCAM BUSINESS

1,0 el mes pasado Nuevo

Comentarios: When [sensitive content hidden] contacted me they seemed to be a reliable agency, they know how to sell their lies, then when they send you the contract it doesn't say anything about what the seller offered you and maybe that was my mistake, they don't like to respond to your complaints in writing they just They do it by Video, I imagine it is with the intention of not leaving a trace so that Uni can sue them, everything is very well planned, the invoices are sent to you by units of credit (to scam you and you cannot claim), please do not do business with This company is going to waste their money and time.

Puntos a favor:

THERE ARE NO PROS, THEY ONLY KNOW HOW TO SCAM YOU. WHEN THEY SALE ALL THE LIES THAT THEY SELL.

Contras:

THE SELLER [sensitive content hidden] OFFERED ME A THOUSAND OF THINGS AND THEN HE DIDN'T HAVE ANYTHING ABOUT EVERYTHING, THEY JUST TOOK YOUR MONEY AND MAKE YOU DIFFICULT BY SAYING THEY WERE WORKING ON YOUR COMPANY'S SEO, THEY DID A CAMPAIGN, AND NOT EVEN ONE CUSTOMER CONTACTED ME, NOT ONE, THEY WAS THINGS AWAY ALL MY MONEY ., DO NOT DO BUSINESS WITH THIS AGENCY YOU WILL LOSE YOUR MONEY

Loureen
Head Of Partnerships And Programs en Kenia
Gestión de organizaciones sin ánimo de lucro, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Solid Marketing Automation .

5,0 hace 3 meses

Comentarios: It is our all time marketing tool. Campaigns,lead management and general marketing. It handles so much marketing related tasks with ease.

Puntos a favor:

Easy to cut across all social media platforms for marketing. It has all topics and products of choice. Reduces cumbersome emails related to marketing. Appointment scheduling for meetings are fast and done online. Best follow up for billing and invoicing.

Contras:

I think it has been a great experience and well supported Incase we need assistance.

Alberto
Administrative Supervisor en España
Automoción, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Marketing 360 is my go-to for all my digital marketing needs! It's user-friendly and packed with features.

5,0 hace 2 meses Nuevo

Puntos a favor:

I love the seamless integration of all marketing tools in one platform. The reporting and analytics are also top-notch.

Contras:

I wish the pricing plans were more affordable for small businesses. Also, the learning curve can be steep for beginners.

Respuesta de Madwire

hace 2 meses

Alberto, Thank you for taking the time to leave a review. We are glad to hear that you find the platform to be user-friendly and are enjoying all the features. We look forward to continuing to work with you!

Esther
Head Operations and Sales en EE. UU.
Servicios financieros, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

A Powerful Marketing Automation Platform.

5,0 hace 2 semanas Nuevo

Puntos a favor:

It is a reliable email marketing tool that allows me to send automated email campaigns.It automates marketing programs in real-time.

Contras:

There is no negative issue to point out about Marketing 360.

Ilenia
Accounting Officer en EE. UU.
Hospital y atención sanitaria, 11-50 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

My Experience With Marketing 360

5,0 hace 3 semanas Nuevo

Puntos a favor:

Marketing 360 has been an all round solution and very smooth It comes with powerful marketing solution

Contras:

No serious threats or malfunctioning with Marketing 360

Samba
Human resources en Alemania
Estudios de mercado, 201-500 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Human resources

5,0 hace 2 meses Nuevo

Puntos a favor:

It's doesn't have every easy thing and i like working with people who knows what they want

Contras:

Infact the lies are too much they'll tell you, you will be paid very

Raju
Ops manager en EE. UU.
Comercio minorista, 10.000+ empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Marketing 360 for business

5,0 hace 2 meses Nuevo

Puntos a favor:

Easy to use and useful tool to reach targeted people

Contras:

Sometimes it keeps refreshing but overall its great

Respuesta de Madwire

hace 2 meses

Raju, Thank you for taking the time to leave a review. We are happy to hear that our tool has been easy for you to use and has helped you reach your targeted audience. We strive to provide our customers with a useful and efficient platform, and it is always rewarding to receive positive feedback.

Haroon
Lead Officer en Emiratos Árabes Unidos
Servicios financieros, 201-500 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Email marketing

5,0 hace 2 meses Nuevo

Comentarios: It's excellent
And effective with the desire results

Puntos a favor:

I like it's ability to manage social media, analytics automation and customer relationships effectively

Contras:

The most least is expensive pricings and plans of the software

Gina
Owner & Lead Designer en EE. UU.
Diseño, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

The platform is great. but the people are better

5,0 hace 6 años

Comentarios: I've been with Marketing 360 over two years now. From day one the level of service I received from every person I worked with was exceptional. I've referred at least 10 other businesses owners I know to Marketing 360 and they're all extremely happy as well. Pretty much, anybody business owner I talk to I tell about how amazing Marketing 360 is. I can't image running my business at this point without Marketing 360. I love the fact that through one company I have everything I need. I literally don't use any other tools to run my business except for Quickbooks for my accounting and Google Apps for my email and online documents, etc.. So if you are looking for a powerful software platform to build your business on I think you'll find Marketing 360 is hard to beat. But the real difference maker is the people. Having dedicated specialists do everything for you is such a huge value. I basically have my own marketing team without the cost by working with Marketing 360. I can't express enough how powerful that has been for me. My final advice is to be patient. The marketing works really well, but it takes time. The results I'm getting now (2 years later) are 4-5 times better than the results I got inside the first 6 months even though my advertising budget is roughly the same as it was then. But my ads are better now, my rankings on Google are higher, my social media presence is better and more. So be patient and commit long-term.

Puntos a favor:

The best part about Marketing 360, at least for me, is that fact that they do everything for you. My Marketing Executive is amazing. Whenever I need something done or have a question, I just give him a quick call or shoot him a quick text and he knocks it out. Candice, my CRM expert is so awesome. She has taken so much time to walk me and my team through how to use the CRM and set it up so it works perfectly for our business. The CRM has been a game-changer for us. I have worked with so many incredible people at Marketing 360 it's hard to remember them all. But everyone is friendly, knowledgeable and a joy to work with. As far as products & services go, the Marketing 360 platform has it all. They designed and manage my website, which I love. The website took about 2 and a half weeks to design and get live. It took about a week to get the initial website designed and built, we then went back and forth 2-3 times on revisions until I approved it to go live. My project manager called me every 2-3 days to give me an update which was great. Once the website was live, marketing executive took over and started all the marketing campaigns. I gave him some guidance, but for the most part, he took the lead and wrote and designed all our ads for Google and social media, etc. It was pretty hands off for me which was great. The ads started to drive traffic and leads about 4-5 days after the website was live! From there I really started to heavily use the CRM and love it!

Contras:

The Marketing 360 platform does it all (website, crm, email, text message marketing, google ads, social ads, etc...) which can be intimidating to setup and learn! The good news is, Marketing 360 has dedicated people assigned to your account which setup everything for you, answer your questions, provide training, etc.. Without their help, I'm not sure I'd have the time or skill to do it all myself. So it's great that they offer that at no additional cost. My CRM expert must have spent countless hours working on my account and it was all included free! Very thankful. The reason I signed up with Marketing 360 was the fact that I did not have to do it all myself. I spent a lot of time looking around at other solutions and found a lot of great tools/platforms out there, but none offered the level of dedicated support that Marketing 360 did so that was the deciding factor for me.

Respuesta de Madwire

hace 6 años

Hi Gina! Wow! Thanks for taking the time to write us such a detailed and in-depth review! I really appreciate your honesty and candor. I wanted to take a moment and touch on a few points you brought up. First - it sounds like we got your site live in about 15 business days or less which is exactly what we aim for! I'm happy to hear we reached that milestone. Second, it sounds like you're using just about every service that we offer - pay-per-click advertising, email, SMS marketing, CRM, etc. Managing all of those services on your own take time away from running your business, and by utilizing everything we offer you give yourself an even greater chance of success. Like you said, taking advantage of your dedicated support team and getting the most out of every single service essentially gives you your own marketing team! You and your team have been great to work with these past 2 years and I wanted to personally thank you so much for your trust & partnership!

Tyler
Owner en EE. UU.
Práctica médica, Trabajador autónomo
Ha utilizado el software durante: Más de dos años
Fuente de la reseña
Fuente: SoftwareAdvice

Don't Trust Them

1,0 hace 6 años

Comentarios: Overall do not trust this company. You can say they don't know what they are doing when it comes to ads. They screwed me over on their sales pitch and nothing they said they would do to my website was carried over into their work. Plugins were deactivated and deleted from my website when we were done.

Puntos a favor:

Prior to signing up with this company their sales team was contacting me almost everyday with their pressure sales tactics. "What's taking you so long to finish what you're doing with your website". So many statements like that which then lead them to say they could do what was needed. Which they didn't. There wasn't one good thing about this company. Ads were late, not promoted, graphic design was poor quality and no imagination.

Contras:

We planned on launching the first ads campaign on Black Friday and they missed the launch. Their excuse was they were snowboarding. They didn't think it was a big deal and brushed it off. I signed up with them because their sales department said they could help me with my website. I needed video integration, stats and a email pop up. They were confident prior to signing their contract that they could do it until after I paid them. Prior to signing their contract I ran my own ads for 3 weeks on Google and I brought 30,000 visitors to my website with a average stay of 5 minutes. In their 4.5 months of ads they brought a total of 3,500 visitors with a average stay of .5 seconds. Nothing they said in the beginning was carried over into their advertising strategies. Zero remarketing was done the majority of the money spent was on Facebook. When you sign up with them you basically pay for someone to take a image off Google and add caption to it. That is all they did. When I was done with their advertising I had a lot of plugins (wordpess) deactivated prior to them leaving my website. They were also following random people on Instagram.

Respuesta de Madwire

hace 6 años

Hi Tyler, Thank you for providing your feedback. It disappoints us you feel this way and would like to address your concerns. We developed a marketing game plan for one of your two businesses, and we trusted the information you gave us was up-front and correct. Just before signing on, you made the decision to change which business you would be bringing on board with us but chose to utilize a marketing strategy developed for your other business. The planned Black Friday campaign was, in fact, ready to launch, pending your final approval. We made multiple attempts to reach you for final approval well in advance of Black Friday. However, you weren't able to respond to us until the Monday following Black Friday. It also seems that either your analytics are off, or you misrepresented your previous marketing strategy to our team. 30,000 visitors in three weeks via Google ads would indicate you spent more on ads in two days, before hiring us, than what you invested into your ads over the course of our four month (not 2+years) relationship. We agree that trust is important in a partnership, and we'd likely agree it must go both ways. We work hard for our clients. We're sure you do as well. We wish you the best moving forward.

Aid
Nursing en Argelia
Salud, bienestar y deporte, 51-200 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

A Comprehensive Marketing Solution

3,0 hace 7 meses

Comentarios: Marketing 360 offers a comprehensive marketing management solution that is highly regarded by companies looking for a centralized platform to streamline their marketing activities, maintain brand consistency, and make data-driven decisions. My experiences are generally positive, but the suitability of the platform can vary according to the specific needs and goals of individual companies.

Puntos a favor:

Its ability to streamline marketing management, provide centralized control, provide real-time insights, and support a wide range of marketing activities. It's a versatile tool that can cater to businesses looking to streamline their marketing efforts and make data-driven decisions.

Contras:

The pricing structure may not be suitable for all businesses. Facing issues related to the accuracy or comprehensiveness of performance metrics and data. This can affect the ability to assess the effectiveness of campaigns, effectively managing the platform may require significant time and resources, which can be a concern for small businesses or those with a limited number of marketing staff, Compatibility issues with existing systems or tools when integrating marketing 360 affecting workflow, complexity for basic needs.

Tiago
Programmer en Portugal
Software informático, Trabajador autónomo
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

The awesome Marketing 360 !

5,0 el año pasado

Comentarios: Overall, mine experience with Marketing 360 has been positive. The platform has helped us streamline our marketing efforts and has provided us with the insights we need to make data-driven decisions. While the cost may be a barrier for some businesses, the personalized approach and comprehensive features make it worth the investment!

Puntos a favor:

Marketing 360 offers a range of tools and services that help streamline our marketing efforts. From email marketing to social media management to website design, everything we need to reach our target audience is available in one platform. The website takes a personalized approach to their services, ensuring that the solutions they provide fit our specific business needs. The team of experts assigned to our account are knowledgeable and helpful, providing us with advice and guidance whenever we need it. The Marketing 360 interface is intuitive and user-friendly, making it easy for us to manage our marketing campaigns. The platform is well-designed, and it's easy to navigate to the different features and tools. One of the standout features of it is the analytics and reporting capabilities. The platform provides in-depth insights into our marketing efforts, including detailed reports on website traffic, social media engagement, and email campaign performance.

Contras:

The cost of using Marketing 360 can be high, especially for smaller businesses. However, the platform's comprehensive features and customized solutions make it a worthwhile investment and like any new software, there is a learning curve when it comes to using Marketing 360 effectively. However, the team at Marketing 360 provides ample support and resources to help us get up to speed.

Peter
Owner en EE. UU.
Comercio minorista, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Unfortunately this turned out to be a scam

2,0 hace 4 años

Comentarios: Very frustrating. We lost a lot of money... it's a tough pill to swallow but we got absolutely wrecked by these guys.

Puntos a favor:

The CRM was decent. Not a bad CRM portal at all.

Contras:

Unbelievably expensive. We were aggressively and unrealistically upsold by this platform. M360 takes far too much money for anyone to be profitable in the DTC online retail industry. I would imagine that this company is much better for things like... a dentist office that needs more leads or a seamstress of something. If you are looking to spend $ on ads and grow your online presence, this is NOT the company. They keep 37.5% of your ad budget as a fee. Making it nearly impossible to recognize true profits off of the remaining ad budget (and we were spending upwards of $6k per month so that a fairly healthy budget in my opinion. All in all... I put myself in a very bad spot using these guys. I have two other friends that I referred that are very upset with their experiences and even cc'd me on their emails to their sales person and account manager to express their frustrations.

Respuesta de Madwire

hace 4 años

Peter, thank you for taking the time to provide feedback. Please give us a call on our main line and ask to speak with a member of our management team so we can better understand the details of your experience. We understand the importance of providing bottom-line results as quickly as possible, and don't ever want one of our customers to feel the way you do. Here's the number: 888-872-3734

Marlyn
Marlyn
Marketing Operations Manager en EE. UU.
Usuario de Linkedin verificado
Software informático, 5.001-10.000 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Marketing 360 - Good marketing results

3,0 hace 8 meses

Comentarios: The platform has not only maintained but also significantly elevated our online presence. It continually adapts and keeps us up to date with the latest features to ensure we're always ahead of the curve.

Puntos a favor:

I have been using Marketing 360 for our eCommerce operations and couldn't be happier with the results. What stands out to me is its adaptability, Whether you need a robust CRM, a content management platform, or a comprehensive digital marketing suite, Marketing 360 can be tailored to meet those needs. It has been a comprehensive solution that serves both freelancers and small and large companies, all at a very reasonable price.

Contras:

While the platform offers a wide range of functionality, the learning curve is steep and there were some initial barriers when trying to onboard my team. We also found that the social posts generated by the tool were somewhat common or generic, and the hashtag suggestions could definitely use an update for more effective social media marketing.